MEDISCRUBS – AN AUSTRALIAN SUCCESS STORY
Mediscrubs is an Australian-owned business that specialises in designing and manufacturing comfortable, functional, and stylish medical scrubs for healthcare professionals. The company was founded in 2007 by Penny and Jason Dacey, who saw a gap in the market for high-quality, affordable medical scrubs that not only look great but also perform well. Since then, Mediscrubs has grown to become a trusted name in the Australian medical uniform industry and global leader in the procurement and supply of professional uniforms, medical scrubs, and accessories for those working within healthcare and related fields, including:
- Hospitals and Healthcare
- Aged Care
- Private Practices
- Laboratories and Clinics
- Universities and Colleges
- Cosmetic Surgeries
Our people are a key part of your customer journey and a vital part of our organisation, where we are all connected through our shared values and strategic objectives.
Our customer base is comprised of selfless individuals who are dedicated to their craft, smart and passionate, and always seeking out their full potential in every aspect of their lives. These professionals typically work in the healthcare and medical field in administrative roles and pharmaceutical sales, as registered nurses, physicians, specialised practitioners, and technicians.
Mediscrubs' primary strategy is to provide healthcare professionals with high-quality and affordable medical scrubs. The company achieves this by designing its own brand of nursing scrub uniforms in-house, sourcing the best materials, and manufacturing the scrubs ethically. Mediscrubs scrubs are available in a range of sizes, colours, and styles, which cater to the diverse needs of healthcare professionals. Another important strategy of Mediscrubs is to provide excellent customer service. We understand the importance of satisfied customers and we will go the extra mile to ensure that our customers are happy with their purchases. Mediscrubs also offers a 30-day return policy and free shipping on all orders over $200AU, which further enhances the customer experience.
Penny is the founder and CEO of Mediscrubs, and her husband Jason is Company Director. Both had a direct connection to the healthcare industry in the early days and noticed a gap in the market for high-quality and affordable medical scrubs. Penny could see that most medical scrubs available in the market were either poorly designed or very expensive, so she decided to do something about it and started designing and manufacturing her own scrubs. penny was determined to provide healthcare professionals with comfortable, functional, and stylish scrubs that would make their job easier.
The Challenges the Business/Market is Facing
The medical uniform industry is highly competitive, and new players are entering the market regularly. This has made it challenging for Mediscrubs to stand out and maintain its market share. Additionally, the COVID-19 pandemic has disrupted global supply chains, creating other challenges in regard to sourcing materials that can lead to manufacturing and shipping delays. However, Mediscrubs recognising these challenges ensures that we are always fully stocked with our most popular colours and styles Another challenge that the business is facing is the rising cost of shipping. Mediscrubs offers free shipping on all orders over $200, but the cost of shipping has increased significantly in recent times. This has put pressure on our business; however, we have chosen to absorb this and similar costs to keep prices down for our customers.
The Opportunities the Business/Market is Facing
Despite the challenges, the medical uniform industry presents several opportunities for Mediscrubs. The healthcare sector is growing rapidly in Australia, and the demand for medical uniforms is increasing. Moreover, there is a growing trend towards personalised and customised uniforms, which is an area that Mediscrubs has been a leader in as we have our own in-house embroidery team and manufacture our own products which allow flexibility because we seamlessly manage the entire apparel process, from attire planning, styling, and manufacturing, to fabric selection and technology, right through to the full end-user buying experience.
The COVID-19 pandemic has also created new opportunities for Mediscrubs. The pandemic has highlighted the importance of personal protective equipment (PPE) and the need for high-quality medical scrubs. Mediscrubs has been able to meet this demand by providing comfortable and functional scrubs that meet the highest safety standards.
Since our inception, Mediscrubs has established itself as the industry leader in medical apparel in Australia, as we offer many types of medical apparel from nursing scrubs to laboratory wear, to outerwear and accessories. Mediscrubs is our original and most loved brand of nursing apparel, however, we have introduced Scrubs Anonymous to our growing catalogue with the anticipation of adding other brands with unique styling and properties in the future.
Advice to Others about Business
Penny and Jason have learned many valuable lessons from running Mediscrubs. One of the most important lessons we have learned is the importance of having a clear vision for our business. Our advice for other business owners is to have a clear understanding of what they want to achieve, plan how to achieve it, and stay the course. Your commitment to employee satisfaction too, is a crucial aspect of any business strategy. Understand that happy employees are more productive, and motivated, and provide better customer service. Business owners should also focus on customer service. We believe that happy customers are the key to a successful business and advise business owners to go the extra mile to ensure customer satisfaction.
Our goal is to provide the kind of personalised experience that our customers deserve. We take the time and initiative to get to know them and their business so we can serve them in the best possible way. We talk to our customers about the challenges they may be having with your uniform procurement and together find a solution that best suits their needs. We offer several unique and affordable uniform procurement options under the banner team services, all of which provide great secure shopping, cost incentives, and the ability to customise and personalise your uniforms.
These specialised services include:
- Group Order Discounts: Learn More
- Uniform Bundles: Learn More
- Mediscrubs Private Online Portals: Learn More
- Mediscrubs Roadshows: Learn More
- Sponsorships: Learn More
- Collaborations and Partnerships: Learn More
- Inhouse Embroidery Solutions: Learn More
Lessons Learnt from Running this Business
Running a business can be a challenging and rewarding experience. Here are some key lessons that can be learned from running a business, based on Mediscrubs' experience:
Have a clear vision: Having a clear vision for your business is crucial. It helps you stay focused and motivated, and it guides your decision-making. Make sure you have a solid understanding of what you want to achieve and how you plan to achieve it.
Understand your market: Understanding your market is key to running a successful business. Conduct market research, analyse your competitors, and identify gaps and opportunities in the market. This will help you develop a targeted and effective business strategy.
Prioritise customer service: Customer service is vital to the success of any business. Happy customers lead to repeat business, positive reviews, and referrals. Make sure you go the extra mile to ensure customer satisfaction and build long-term relationships.
Invest in your employees: Your employees are one of your most valuable assets. Invest in their training and development, provide a supportive work environment, and recognise and reward their hard work and achievements.
Adapt to change: The business world is constantly evolving, and businesses need to be agile and adaptable to survive. Be open to change, be willing to try new things, and be prepared to pivot your business strategy if necessary.
Stay organised: Running a business requires a lot of organisation and planning. Stay on top of your finances, keep accurate records, and develop systems and processes to streamline your operations.
Learn from your mistakes: Running a business involves taking risks, and not every decision will be a success. However, it's important to learn from your mistakes and use them as an opportunity to grow and improve.
Stay motivated: Running a business can be challenging, and it's important to stay motivated and passionate about what you do. Surround yourself with positive influences, take breaks when needed, and celebrate your achievements.
Join The Scrub Revolution
In summary, running a business requires a lot of hard work, dedication, and resilience. By having a clear vision, understanding your market, prioritising customer service, investing in your employees, adapting to change, staying organised, learning from your mistakes, and staying motivated, you can increase your chances of running a successful and fulfilling business.
It has been more than a decade since Mediscrubs opened our doors on the Gold Coast in Queensland with one mission, to provide the best and most affordable medical workwear for allied healthcare professionals. We have been in high demand from that time onward as the world’s leading manufacturer and supplier of authentic medical apparel. Our vision remains unchanged to this day as we remain committed to helping a growing industry of healthcare professionals attain their personal best through thoughtfully designed ready-to-wear, and fully customised scrubs and medical uniforms.
You will feel secure in the knowledge that you are receiving the highest quality products, service, and support from Australia’s most trusted and professional medical apparel provider, which boasts an impressive, and growing client base consisting of Australia’s public, and private hospitals, government-run facilities, and veterinary clinics, universities, associated health care providers, and an ever-growing list of health care providers from around the world.